Appcharge raises $26M to transform mobile game monetisation

Appcharge has secured $26 million in a Series A funding round.

The round was led by Creandum, with additional investments from Supercell, Bitkraft Ventures, and Moneta Ventures.

The newly acquired funds will be directed towards enhancing Appcharge’s offerings, including web stores for mobile game publishers, payment solutions, and other services.

CEO Maor Sason stated: “The gaming industry is undergoing a major transformation as DTC models gain momentum, driven by new regulations targeting traditional app stores along with rising user acquisition costs.

“Today’s publishers have a need to go direct-to-consumer. Everybody wins. Players get more value for their money and an experience that compliments gameplay, and publishers increase revenue and form stronger connections with players. Appcharge is pioneering the future of publishers retaking control.”